ARERA MYTHOS is a framework at the intersection of storytelling, business, psychology, and technology. It focuses on the business' origin through the founder’s personal story and integrates it into the company itself. This creates a solid and long-term alignment between vision, values, and operations.

Most marketing focuses almost exclusively on customers for mass appeal. ARERA MYTHOS goes deeper: it extracts the pivotal life moment that led you to start your business and builds business strategy around it. Instead of surface-level storytelling, this is about embedding your personal vision into the skeleton of your company.

No. All work is done by me directly, with no external AI tools or helpers. I use a curated tech stack to ensure a smooth and secure process.

I am the sole executor of ARERA MYTHOS. Your information is never shared externally, nor used with AI platforms like ChatGPT/Claude/Gemini, etc. The tech stack I use is carefully selected for security and encryption, so your story stays protected.

Currently, I work in English. Dutch will be added in the future as ARERA MYTHOS expands.